The beauty industry has seen significant shifts in recent years, with the emergence of small, innovative brands that disrupt the status quo. One such brand is Skylar, a fragrance company founded in 2017. Skylar’s mission is to provide natural, hypoallergenic, and cruelty-free fragrances to consumers, placing emphasis on transparency and sustainability.
Skylar prides itself on its “clean” approach to fragrance, a term that encompasses all aspects of its production process, from sourcing of ingredients to product testing. What’s more, Skylar claims to be vegan, another plus point for consumers who want to align their beauty habits with their ethical beliefs. But how true are Skylar’s claims? Is Skylar really a clean, cruelty-free, vegan brand? In this article, we’ll delve into these questions and more.
2. Understanding the Clean Brand Concept
So, what does it mean for a brand to be “clean”? At its core, a clean brand strives to minimize the potential harm to people and the planet. This could mean avoiding ingredients linked to health concerns, reducing waste and carbon footprint, or ensuring fair labor practices. For a beauty brand, it also includes not testing products on animals.
In the world of fragrances, the clean concept is particularly meaningful as traditional perfume production often involves synthetic ingredients and potentially harmful chemicals. Thus, a clean fragrance brand takes extra care in sourcing ingredients and formulates products with safety and sustainability in mind.
Skylar, for one, claims to be transparent about its ingredients, avoiding allergens and synthetic chemicals typically found in fragrances. But let’s focus on Skylar’s claims regarding animal testing and vegan formulations.
3. Skylar’s Cruelty-Free Claims: What We Know
Skylar prominently advertises its cruelty-free philosophy. In simple terms, a cruelty-free brand does not conduct, commission or condone animal testing at any stage of product development. Skylar states on its website that it values ethical sourcing and testing methods, and does not test its products or ingredients on animals.
To lend credibility to such claims, brands often seek certification from recognized organizations like Leaping Bunny or PETA. Currently, Skylar is not certified by either of these. However, this doesn’t automatically disqualify Skylar’s cruelty-free claim as the certification process can be lengthy and costly.
4. The Importance of Cruelty-Free Cosmetics
Why should consumers care about cruelty-free cosmetics? Firstly, animal testing is often unnecessary; many alternatives exist that are cheaper, faster, and more reliable. Moreover, a growing number of countries, including the entire European Union, have banned the sale of cosmetics tested on animals, recognizing the ethical implications.
Secondly, buying cruelty-free products is an easy way for consumers to vote with their dollars and support brands that align with their values. By supporting cruelty-free brands, consumers encourage more brands to adopt animal-friendly practices.
5. Investigating Skylar’s Vegan Promises
Skylar also claims to be a vegan brand, meaning its products do not contain any animal-derived ingredients. The brand upholds this claim by using plant-derived ingredients and synthetic alternatives in its fragrance formulations.
Again, while Skylar is not certified by a recognized vegan certification body, it states clearly on its product pages whether a product is vegan or not. It’s worth noting that a product can be vegan but not cruelty-free, and vice versa. Therefore, it’s important for consumers to understand what each claim means and make purchases accordingly.
6. The Rising Trend of Vegan Beauty Products
Why is the vegan beauty trend surging? Firstly, consumers are becoming more conscious of the ingredients in their beauty products, not just for health reasons but for environmental and ethical concerns as well. Animal-derived ingredients often have a larger environmental footprint and can raise ethical questions about animal treatment.
Secondly, vegan beauty products often align with other desirable qualities such as being natural, organic, and cruelty-free. As such, the demand for vegan beauty products is expected to continue to rise, with market research predicting the global vegan cosmetics market to reach $20.8 billion by 2025.
7. Unveiling the Truth: Is Skylar Really Clean?
So, is Skylar a clean, cruelty-free, vegan brand? Based on the information available, Skylar seems to uphold its cruelty-free and vegan claims, despite the lack of certification. The brand’s commitment to transparency about its ingredients and its clear labeling of vegan products lend credibility to these claims.
However, it’s important for consumers to understand that “clean” does not have a standardized definition in the beauty industry. Therefore, individual judgement is necessary when choosing clean brands. Always research and ask questions if you’re unsure about a brand’s claims.
8. Concluding Thoughts: Making Ethical Beauty Choices
Choosing beauty products goes beyond picking the most effective or the most beautifully packaged items. It’s about choosing brands that align with your values and support your health and that of the planet.
Skylar appears to be one of those brands that is striving to make a positive difference in the beauty industry, prioritizing transparency, ethical sourcing, and animal welfare. Whether you’re looking for clean, cruelty-free, or vegan beauty products, Skylar could be an option worth considering.
In conclusion, the beauty industry is evolving, and consumers have the power to steer it towards a more ethical and sustainable future. Continue to educate yourself, ask questions, and make conscious choices.
