Is clean beauty better than your usual grubby, chemical-filled products?
Not only is clean beauty more environmentally friendly, it can also have a positive effect on your skin, hair, and nails!
Is clean beauty better?
Clean beauty products are better for your skin because they contain fewer harmful chemicals that can cause your pores to clog, leading to acne breakouts, blackheads, and enlarged pores. Plus they’re lightweight and won’t clog your pores like thick moisturizers can do.
Clean beauty products do not contain harsh chemicals that can cause allergic reactions and irritation to sensitive skin types.
Many even have calming properties that soothe redness to help reduce inflammation from acne breakouts. This will result in a clearer complexion over time.
Why is clean beauty better?
The clean beauty movement is all about natural ingredients that deliver results without dangerous chemicals.
Here are 10 reasons why clean beauty is better than conventional beauty products:
1) Clean beauty is better for your skin.
2) Clean beauty products are safer for the environment.
3) All-natural products can be used on children.
4) Clean beauty is also good for animals.
5) Clean beauty is also good for your body.
6) Clean beauty skincare products can help you maintain glowing skin.
7) Clean skincare options are available for every skin type and concern.
8) Clean skincare options don’t cost a fortune.
9) There are multiple clean beauty brands to choose from.
10) You don’t have to compromise between effectiveness and safety with clean skincare.
What clean beauty is about
Clean beauty is all about eliminating the less-than-desirable ingredients from your beauty regimen in favor of cleaner, more natural alternatives.
Toxic chemicals are often lurking where you’d never expect to find them — in your mascara and foundation, for example, as well as in your nail polish remover and shampoo.
It’s all part of an effort to make products last longer or, sometimes, to create a certain color or consistency that can’t be achieved with natural ingredients.
Toxic chemicals can also affect the health of your skin, hair, and body.
That’s what has spurred many women to switch over to clean beauty products.
How clean beauty is different than regular beauty products
There are lots of reasons why women (and men) choose to use clean beauty products.
Some people want to avoid toxins, others want to limit their exposure to harsh chemicals and some just want a safer way to look good!
The basic difference is that clean beauty products are free from harmful ingredients like synthetic fragrances and parabens.
That’s a good place to start, but there’s more to it than that.
Clean brands use ingredients that are natural and nourishing, like shea butter and coconut oil.
They also produce their products in responsible ways — for example, minimizing their carbon footprint and ensuring fair labor practices — so you can feel as good about your purchase as you do about the way you look!
Here are other ways how clean beauty is different than regular beauty products:
1. Clean brands avoid synthetic fragrances.
2. Clean brands don’t test on animals.
3. Clean brands avoid harsh chemicals.
4. Clean brands use natural ingredients.
5. Clean brands are transparent about how they make their products.
6. Clean brands aren’t afraid of certified organic ingredients.
7. Clean brands know that the least expensive ingredient is often the best one.
How clean beauty has changed the skincare industry
Over the last few years, consumers have become more aware of the ingredients in their skincare products and are looking for products that are made from natural ingredients.
In response, major brands have jumped on the “clean beauty” bandwagon and created products that are free of harsh chemicals and full of vitamins, minerals, and antioxidants.
The increased demand for natural beauty products has also led to an increase in small businesses making their own natural beauty products at home.
This has not only made the skincare market more competitive, but it has also led to a rise in innovation and a greater variety of skin-friendly products available to consumers.
Here are 4 ways in which clean beauty changed the skincare industry:
1. Women want organic skincare
Women are now more concerned with what they put on their skin than ever before.
The majority of women want organic skincare products because they do not want to be exposed to harmful chemicals or synthetic ingredients that could damage their skin or compromise their health.
According to research conducted by Mintel, 88% of women are concerned about chemicals in their cosmetics and over half prefer organic or natural cosmetics over regular cosmetics.
2. Major brands have jumped on the clean beauty bandwagon
Because there is a growing demand for all-natural products, major cosmetic companies have begun producing more organic products.
Organic makeup is easier to find than it used to be and you can now even buy organic perfume.
According to statistics gathered by Clean and Green, one out of every three new products launched in Britain in 2021 was an all-natural product.
Many companies report a growth in sales as a result of this trend.
3. Retailers are introducing more clean beauty brands
Many retailers have introduced their own version of clean beauty products to cater to their consumers.
For example, Target launched an exclusive, in-house line of clean beauty products called AVA by Target.
Other retailers such as Sephora, Ulta, CVS, Walgreens, and others now sell organic and vegan cleansers and skincare products.
4. The demand for clean beauty products is increasing
According to Mintel’s Global New Products Database (GNPD), 41% of the new skincare launches in 2016 were classified as “Clean” or “Natural”.
In 2021, this number jumped to 48%. The increase in the demand for clean beauty products has led to a growth in the number of new launches introduced for the category.
Final Thoughts
Not only does clean beauty appear to boast a range of ingredients that are naturally derived and touted for their purity, but more importantly, the products assembled by brands are thought to be safer in terms of their use on the skin while accruing less risk of reactions when put into contact with the body.
The risk of dangerous compounds or microbes being introduced is also thought to be lower when purchasing clean beauty products.
