Glow drops and serums are both popular skincare products, but they serve different purposes and have distinct characteristics.

Glow Drops:
Glow drops are essentially illuminating products that aim to enhance the skin's natural radiance. They are typically lightweight and contain light-reflecting particles or pigments to give the skin a luminous, dewy finish. These products often include ingredients like mica or pearl extracts, which reflect light and provide the skin with a subtle shimmer. Glow drops can be mixed with your foundation or moisturizer, or applied directly onto the skin for a more concentrated glow. They are more about aesthetic appeal and immediate visual effect rather than long-term skin health benefits.

Serum:
On the other hand, a serum is a skincare product that you apply to your skin after cleansing but before moisturizing with the intent of delivering powerful ingredients directly into the skin. Serums are particularly suited to this task because they are made up of smaller molecules that can penetrate deeply into the skin and deliver a very high concentration of active ingredients. This makes them a great tool for targeting specific skincare concerns, like wrinkles, brightness, hydration, or acne. Common ingredients in serums include hyaluronic acid for hydration, vitamin C for brightening, retinol for anti-aging, niacinamide for reducing inflammation, and salicylic acid for treating acne.

In essence, while glow drops are used to provide an immediate visual effect of radiant and glowing skin, serums are used for their potent active ingredients that can address various skin concerns over time. It's important to choose products based on your individual skin needs and desired outcomes.